SMACing the Bank: How to Use Social Media, Mobility, Analytics and Cloud Technologies to Transform the Business Processes of Banks and the Banking Experience

This book provides a comprehensive practitioner's view of how SMAC (social, mobile, analytics, and cloud)technologies are impacting the entire banking "eco-system" as well as the key stakeholders, namely customers, employees and partners. The book also covers SMAC + aspects like AI, Machine Learning, chatbots, and RPA (Robotic Process Automation).

Author: Balaji Raghunathan

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