Are you finding it tough to create and implement a successful SEO strategy? Looking to improve your search rankings but find SEO too complicated and don’t know where to start? The 2018 SEO Handbook for Beginners will help you learn search engine optimization strategies that are not only easy, but smart, resulting in you dominating search rankings!You Will Learn:How to conduct in-depth keyword research and know which keywords to target firstHow to create and follow a successful internal linking structureEnsuring your site is web crawler friendly by learning how to use Sitemaps and Robots.txt files correctlyHow to find various SEO errors at scale and fix themDetailed list of steps to ensure on-page SEO success while targeting keywordsAccess to a massive list of link building strategies to gain valuable white hat backlinks for your siteHow to send outreach emails that get responses and backlinksVarious local SEO tactics to help you appear in location-specific searches What You Get Inside:Information covering everything SEO A – ZSimple to understand explanations in “plain English”An epic SEO Blueprint to followChecklists for on-page, link building, content, local and moreA 300+ term SEO dictionary explaining SEO jargonGraphs, screenshots, images to make learning easierEmail outreach templates for link buildingTable of ContentsSEO BlueprintSite StructureSetting up an SEO Friendly Site StructureDo Geographic TLDS Have SEO Benefits?Subdomain vs. Subdirectory: Which is Better?Creating SEO Friendly URLsError CorrectionDealing With 404s and RedirectsHow to Find Errors at ScaleContentWhy is Keyword Research Important?Detailed Steps for Conducting Keyword ResearchThe Process of Sorting Through KeywordsDifferent Keyword CategoriesCreating a Content PlanHow to Optimize Your Site Contenti. URLii. Heading Tagsiii. Image Alt Tagsiv. Title Tagsv. Meta Descriptionvi. Keyword DensityVideo Optimization StepsCTR and Rank ImprovementHow to Improve Click-Through-RateFurther Optimizing Pages About to Rank #1Internal LinkingHow to Create a Good Internal Linking Structure for SEOPreventing Orphan PagesExternal Linking PracticesCrawlability and IndexationHow to Create a Sitemap and Robots.txt FileHow to Get Your Pages Indexed FasterImproving Site Load SpeedOff-Page SEOList of Link Building IdeasBuilding High Quality LinksEditorial vs. Passive LinksTypes of Anchor TextNo-follow vs. Do-follow LinksThe Process of Sending Outreach EmailsScaling the Outreach ProcessEmail TemplatesUsing Search Strings for Link ProspectingCheck Your Link Profile for Spammy BacklinksLink Earning StrategiesSocial Media and SEOLocal SEOGoogle My Business PageCitation BuildingReviews on Local ProfilesOn-Site Optimization for LocalKeyword Research for Local SEOBuilding Local LinksHow Google Decides What to RankAssessing ResultsDealing With Penalties and Algorithmic ChangesWhite Hat vs. Black Hat SEOWhat to Do If Your Site Has Been Hit With a PenaltyDisavow ProcessReconsideration ProcessSEO ChecklistsSEO Dictionary
Author: Shivani Karwal
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